The Transformation of Supernatural

A Message from Our Founder, Suzy Young

Dear Supernatural Family,

As we welcome the new year, I find myself reflecting deeply on the flow of energy in my own life and the limitless opportunities for growth and reinvention. With this reflection has come a heartfelt decision. One that is as challenging as it is full of potential.

I have made the decision to temporarily pause Supernatural.

This is not an ending. It’s a transformation. We are embarking on a journey to reformulate and reimagine our products, to create something even more magical and aligned with the vision that brought Supernatural to life.

Over the years, your humbling support and belief in the message of Supernatural have been the true heart of this brand. You’ve embraced a mission to clean with intention, care for the Earth, and bring natural beauty into your homes. For that, I am eternally grateful.

As we move forward, here’s what you need to know:

A Farewell-For-Now Sale. Starting now, we are offering a 35% discount on all Supernatural products. This is your chance to stock up on your favorite Supernatural products, because once they’re gone, they will not return until our relaunch.

If you are part of our subscription program or have accumulated loyalty points, please know that we are working on a plan to honor your support. We’ll be sharing updates on how we are taking care of you soon.

This pause is an opportunity to breathe new life into Supernatural. It’s a moment to step back, reimagine, and return with something even more extraordinary, intentional, and aligned with our cause. So, while this may feel like a goodbye, Know that it is a rebirth. I am excited to share what’s to come and to continue this journey with you. Thank you for being such an integral part of Supernatural’s story, for resonating with our mission, and for inspiring us to keep evolving.

Here’s to transformation and new beginnings.

With love and gratitude,
Suzy Young
Founder, Supernatural 🌿